Friday, February 27, 2009


One of the most important skills we need to demonstrate is the ability to read and summarize complex information. The ability to communicate new ideas effectively to an audience can make you a valuable member of any organization. But it takes practice.

Like all of our work you need to think of the two questions: Who is my audience, and what do I need to say? For all of our summaries I ask that you write 50-100 words. Why? Because that is how we communicate now--in short messages. If you go to the front page of the New York Times or ESPN you will notice how these short blurbs are used to entice and attract readers. The ability to summarize is an essential component of web design.

Today's assignment is to choose ONE of the following articles and summarize it in your blog for your readers:

Be sure in your article to:

  • Include a link to the original article. Find the correct link by clicking "Share" and copying the permalink.
  • Keep your word count between 50-100 words.
  • Title your entry effectively.
  • Include your audience in your dicussion. Start a conversation so you get comments!

On a related note about "Bad things happen to ignorant people" you should all read this article before you decide what you post on your facebook account (or on someone else's!). Don't post, comment on, or upload anything unless you want it part of your public record forever. Also note that a professional image on these sites actually encouraged some people to get hired. You can use these sites to your advantage.

If you finish the blog posting and grading then move on to:

You will then learn how to put a clustrmap on your blog. Communication and Collaboration
is our 2nd standard. We use the clustrmap to collect data about how well our message gets out.
  • Go to the Get One page.
  • Complete the form. Be sure to use the correct address for your blog. If you do not have an email to submit this will not work.
  • The password will come to your email.
  • Submit password on clustrmap page. They will then give you a long code that you copy.
  • Go to your blog, log-in and open the control panel. Paste the long code in the About Me section.
  • Submit new code. Wait for me to approve it.

You can also check out meez if you want to add an avatar to your site (which seems to be blocked at school right now...). You could also try What image do you want to portray to the world?

Meez 3D avatar avatars games

Thursday, February 26, 2009

Grading Day

Today I hope to get your blogs up and running, but that might be different for each class.  We will also grade our progress on that current project.

Web 2:
  • Choose ONE of your projects.
  • Create a folder in WDrive first initial-last name-project (bschneiderhobbies).
  • Copy your project into this folder in WDrive.
  • Copy folder to Udrive-WebSchneider-Web2-Hobbies/Sports.
  • Answer the following questions: What is your site about?  What went well in designing your site?  Does your site demonstrate gender bias?  Why or why not?
Web 3:
  • You will do the ball tossing quiz in class.
  • Save file and export movie as normal (bschneiderballtoss).
  • Save it to Udrive-Webschneider-Web 4-Ball tossing when done.  
Web 4:
  • Be sure you have completed the first blog post and answered any comment questions.
  • Blog post #2: List two major research sites about the movie subject.  Where and how are you gathering information?
  • Begin formulating a slogan, logo ideas, and storyboard.  Some of you are using toondoo.  How is it working?
  • I am setting a 100 second limit on the movie.

Tuesday, February 24, 2009


We will continue our assignments today:

Web 2:
When you complete both sites please call me over to check them.  Then continue the projects on page 2.93-2.94.  You should work on the same two projects.  

Web 3:
Continue to refine the walking man.  Show me when done.  If you complete it ahead of schedule work on a new walking man.  Have him walking up stairs.

Web 4:
Please make your first blog post about the project:  What productivity software did you choose?  Why? Did you look at Zoho? What are the benefits or drawbacks of Zoho?  Have you started to look at storyboarding software (toondoo? pixton? others??)

Thursday, February 19, 2009

Monday Assignments

Web 2:
Dreamweaver Book: Cases and Places #1, 2, 3 (choose 2 of the 3).

Web 3:

Please start the following:

Web 4:

Tuesday, February 10, 2009

Flash Test

You will create a music video and it is due Friday.  I expect you to create something that demonstrates your knowledge of Flash, is creative, and gets done on time.  This should be fun.

  • You will use "Every Single Day".  A copy is in the UDrive-WebSchneider-FlashMusic
  • If your Flash is set to 12fps then each ten frames will equal one beat.
  • You must include a Stop and Play button.
  • Save both the .fla file and .swf file when done (bschneidermusic).  Save both to Udrive when done.
  • Everything else is up to you.

Flash continued...

Additional Flash assignments:

By the end of this week you must be able to:
  • Create motion tween, shape tween and layers.
  • Create simple buttons and simple action scripts.

Friday, February 06, 2009


Web 2 and Web 3:

Save your Flash documents in the WDrive.  Save them in two formats.  First save the Flash document as an .fla file.  Then save the Flash Movie as a .swf file.  Then you will have two files for each project.  You can edit the .fla file.  You watch the .swf file.

Please complete the following tutorials at a minimum by Monday:
Students who have those completed should work on:
Web 4:
Complete your second project today.  I then ask you to analyze one of your projects in your blog.  This is a serious analysis.  Don't be afraid to include examples, links, and other tools.  I expect you to take a full day for this writing.  Really reflect on your work.  Due Monday.
  • Who is your intended audience?  Why did you choose this audience?
  • How does this project specifically target this audience?
  • List three improvements you made from an earlier version and why you choose those improvements.
  • Who has the funniest Flash in the Udrive?  The coolest?  

Wednesday, February 04, 2009

White House

As you know, the website for the White House was redone when Obama took office.

Read this cool analysis of the changes from the Boston Globe.  This sounds a lot like the assignment we are doing right now.  Can you make similar changes??

And here is a great example of story-telling from Christoph Niemann at the NY Times.  Some of these lessons should certainly be applied to our websites and Flash documents.  It tells so much about New York, but in a very unique way.  When you tell a story you don't have to TELL A STORY to get your message across.

Monday, February 02, 2009

Bias, Usability, Accessibility, and Ethics

There are four main criteria that we use to assess the validity of a website; bias, usability, accessibility, and ethics. Today we will focus on bias.

This is also an exercise in communication skills and page design. Can you get your point across effectively? Do you know your audience?

1. Class Discussion about bias

2. Read the following articles:
Gender Bias
Journalism Bias this is a longer article. Skim the whole thing (except the studies and theories of media bias section). Click on links that interest you.
More on gender bias. Skim the comments--this is how a blog is different, there is a conversation/debate happening.

3. Create a one page flyer in Dreamweaver that contains bias.

Girls: Boys are silly. Why can't they act right so I can get my work done? They should treat us with respect and not be so clueless.
Boys: Girls are silly. Why can't they act right so I can get my work done? They should treat men with respect and not be so clueless.

Think about your audience. Who are you writing it for? I am looking for two things. First, do you have good ideas and understand bias? Second, can you format the page well so you communicate these ideas? This is your first task in design.

This flyer must include the following:

  • A clip art or free-non-copyrighted image. Using copyrighted images is illegal. I can google it to check, so be careful. You could make your own image if you want using Paint or Fireworks. Check the links on the right for clip-art images or go here or to Flickr and use creative commons search.
  • At least three quotes (from real or imaginary people)
  • At least one link in the page. Choose the BEST link for your page and be able to support WHY you choose it.
  • Have fun with this, stay respectful and appropriate.
4. Save in WDrive (Classwork). Check the Rubric for the assessment.

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